IntakeQ vs Jotform

TL;DR

IntakeQ and Jotform are both general-purpose forms tools that ABA agencies use as intake layers. IntakeQ is healthcare-first with a tighter compliance posture, mature template library for medical practices, and a practice-management upsell (PracticeQ). Jotform is broader, with a much larger template library and stronger conditional logic, but HIPAA support is gated to higher tiers. The choice depends on whether you want healthcare-specific tooling or general flexibility.

When to pick IntakeQ

Pick IntakeQ when healthcare-specific compliance posture and ready-to-use medical templates matter. IntakeQ's templates assume a healthcare practice, the BAA is included on the standard plan, and the workflow assumptions match how an ABA agency actually onboards a family. Agencies that want their forms tool to feel like a healthcare product, not a general-business product, gravitate to IntakeQ.

The PracticeQ upsell is also worth considering if the agency is small enough that a general-healthcare practice management tool covers their needs — though for ABA specifically, ABA-focused platforms remain more relevant than PracticeQ.

When to pick Jotform

Pick Jotform when conditional-logic depth and template library breadth matter more than healthcare specificity. Jotform's form builder is genuinely more flexible than IntakeQ's, and the template library covers more general business workflows that ABA agencies sometimes need (employee surveys, vendor forms, marketing inquiries) where IntakeQ's healthcare focus is too narrow.

Jotform also tends to be more affordable on entry tiers — though for HIPAA-covered intake, agencies need the Gold tier, which narrows the price gap.

Where they overlap

Both are general-purpose form builders rather than ABA-specific tools. Both require customization to fit ABA intake workflows. Both have public, transparent pricing with self-serve sign-up. Both offer HIPAA-eligible BAA on appropriate tiers. Both have limited branded experiences — parents see the underlying tool's UI even with custom logos.

Pricing

IntakeQ Forms tier starts in the $49.90/month range with HIPAA BAA included. Jotform Bronze starts around $39/month but HIPAA requires the Gold tier (higher). For HIPAA-covered ABA intake, the per-month cost ends up similar; the Gold-tier requirement just makes Jotform's effective entry price closer to IntakeQ's.

How GoodABA fits alongside either

Most agencies adopting IntakeQ or Jotform did so because their clinical platform's forms were weak. GoodABA's intake forms are designed for ABA workflows from day one — they replace IntakeQ or Jotform plus the email and DocuSign tools that typically accompany them, with branded family portal handling everything that comes after the form is submitted.